Act · Margdarshak मार्गदर्शक Available now

The right nudge, to the right manager, with a holdout that proves it

A hypothesis in plain English resolves to a precise cohort from behavioural signals. Python decides who is eligible and who is held back; the model writes one short, grounded sentence. At the readout date the two arms are compared and the lift is reported with a confidence interval — or withheld, if fewer than three people would make it identifiable.

  • Delivered where people already are — Teams, Slack, email — always refusable, frequency-capped
  • Lawful basis recorded per purpose, per person; the consent gate cannot be bypassed
  • Grounded in your own documents, not generic advice
  • Randomised 20% holdout assigned before anything sends; pre-registered readout date
  • Outcomes view: cohort → delivered → acknowledged → behaviour changed → follow-ups
Illustrative · synthetic demo tenant
Nudged · 80%
51%
gave recognition in 30 days
Held back · 20%
16%
gave recognition in 30 days
+35.5 pp 95% CI +18.9 … +47.0
GROUNDED IN · Recognition and Rewards policy · eligible cohort 190 · randomised before send